Marketing Business Operations Specialist

Job ID#:  37509
Title: Marketing Business Operations Specialist
Duration: 1 year
Start Date: 10/7
 
Location: Remote
 
W2/C2C: W2 Only
 
Job Description:
As the Business Operations Specialist for Integrated Marketing, you will empower Integrated Marketing functions to operate more effectively by building scalable workflows, enabling tool adoption, and ensuring smooth cross-functional collaboration. We are looking for a specialist who will design, implement, and enable the use of Jira and Confluence projects, and then partner with marketing functions to adopt and own these tools long term.
 
This role is not just about setting up projects, but about driving change management: facilitating discovery with stakeholders, creating intuitive workflows, training teams, and ensuring a smooth handoff so each group can independently manage their systems moving forward.
 
Responsibilities

• Partner with Integrated Marketing leadership and end users to gather requirements, design workflows, and configure Jira projects and Confluence spaces tailored to team needs.
• Facilitate tool adoption and enablement by creating documentation, playbooks, and best practices, and by leading training sessions, office hours, and stakeholder workshops.
• Build Jira projects with custom workflows, dashboards, automations, and reporting structures, ensuring usability and scalability for marketing teams.
• Establish Confluence spaces for knowledge sharing, process documentation, and project tracking to support long-term team operations.
• Develop reusable templates, playbooks, or toolkits that make it easy for other teams to replicate successful setups.
• Act as a trusted advisor and change agent, guiding teams through the transition to Jira/Confluence while promoting best practices and consistent usage.
• Oversee the handoff of projects and trackers to marketing teams, ensuring they are enabled to manage and evolve the tools independently.
• Identify opportunities to streamline workflows and recommend apps, plugins, or integrations that enhance efficiency and collaboration.
• Provide leadership with reports, project summaries, dashboards, and other visualizations that surface insight into dependencies, risks, and progress.
• Champion consistent use of Jira/Confluence across teams by sharing success stories and standardizing best practices.

• Proven ability to partner with and present to Director+ leadership, translating complex operational needs into clear recommendations and solutions.
• Demonstrated experience conducting end-user discovery sessions to understand internal customer needs and designing Jira workflows and Confluence spaces that enable efficiency and adoption.
• Strong expertise in Jira and Confluence, including building custom workflows, leveraging integrations, and developing scalable structures that support cross-functional collaboration.
• Experience in developing, documenting, and enabling operational processes for marketing or go-to-market teams, with an emphasis on change management and adoption.
• Track record of building systems and frameworks that are successfully transitioned to new owners, ensuring long-term sustainability and self-sufficiency.
• Excellent communication, facilitation, and training skills, with the ability to influence and support stakeholders at all levels of the organization.
• Comfort and adaptability working in a matrixed environment with multiple stakeholders, balancing competing priorities, and bringing structure to ambiguity.
• Preferred Qualifications:
• Experience working in software-as-a-service (SaaS) organizations
• Familiarity with marketing operations workflows (e.g., campaign planning, product launches, content production, comms calendars) to design relevant Jira/Confluence solutions.
• Exposure to Agile, Scrum, or Kanban methodologies, with the ability to translate them into practical, tool-enabled workflows for non-technical teams.
• Project management or change management certifications