Join our team as a Social Media Data Analyst and be at the forefront of shaping brand narratives through data-driven insights. In this dynamic role, you'll transform raw social and consumer data into clear, decision-ready insights that influence content, branding, and business strategies. This is an exceptional opportunity for analytical, engineer-minded professionals with a passion for social media and consumer behavior.
Required Skills:
- Proficiency in SQL or equivalent query languages, with the ability to build and troubleshoot complex data queries
- Strong experience in social media analytics, consumer insights, or marketing analytics
- Deep familiarity with social listening tools and analytics platforms, preferably Sprinklr
- Skilled in data visualization tools such as Tableau, Power BI, or Looker
- Knowledge of statistical analysis and sentiment/text analytics
- Excellent storytelling abilities to present complex data insights clearly and persuasively
- Strong written and verbal communication skills, capable of engaging both technical and non-technical audiences
Nice to Have Skills:
- Experience in designing and maintaining dashboards and self-serve reporting tools
- Ability to proactively identify insights and storylines beyond routine reporting
- Comfort in partnering with social media managers, agency teams, and senior leadership
- Familiarity with social platforms such as Reddit, TikTok, Instagram, X, Meta, YouTube, and Threads
Preferred Education and Experience:
- Prior experience in social media data analysis or a related field
- Proven track record of building VOC reports and synthesizing qualitative and quantitative feedback
- Bachelor’s degree in a relevant field such as Data Science, Analytics, Marketing, or related disciplines
Other Requirements:
- Hybrid work environment in Mountain View (3 days a week onsite)
- Ability to communicate insights effectively to leadership and cross-functional teams
- Commitment to continuous improvement in data collection and reporting processes
This role offers an exciting chance to leverage your technical expertise and storytelling skills to impact brand strategy and consumer engagement.
