Job Type: Contract (W2 Only)
Contract Length: Through EOY (End of Year)
Pay Range: $45-50/hr
Start Date: ASAP
Location: Remote
About the Opportunity:
Our client, a leader in Cloud Technology and Data Analytics, is looking for a skilled Digital Marketing Manager - Third Party to join their team for an engagement through the end of the year. This project involves serving as the in-house subject matter expert for lead generation and content distribution, informing the strategy and execution of third-party media and syndication campaigns to drive reliable database growth and pipeline contribution. This is a high-impact role that requires a self-motivated professional who can hit the ground running and deliver results quickly.
Key Responsibilities & Deliverables:
This role is focused on the successful completion of specific tasks and deliverables. Your responsibilities will include:
- Establishing third-party media and content syndication as a reliable growth engine that meets or exceeds annual database growth and pipeline contribution targets.
- Designing and scaling ABM-focused syndication programs that materially increase qualified pipeline from named and strategic accounts.
- Leading agency relationships and media buys for third-party and syndication programs, ensuring flawless execution and measurable return on spend.
- Improving lead quality from third-party sources by continuously optimizing partner mix, targeting, filters, and content alignment.
- Implementing an end-to-end tracking, tagging, and lead routing framework with Web, Marketing Ops, and Analytics to ensure leads are delivered accurately, on time, and in line with agreed SLAs and data quality standards.
We are looking for someone with a proven track record of successful contract engagements. The ideal candidate will have:
- 5+ years of hands-on B2B demand generation experience managing content syndication and/or third-party media programs at scale, with direct ownership of database growth and/or pipeline targets.
- Deep expertise in using lead orchestration platforms such as Integrate, Demandbase, or similar to manage complex lead delivery, QA, and routing workflows.
- Demonstrated ability to design and optimize ABM-focused programs (account selection, targeting, creative, and offers) that drive measurable pipeline from named and strategic accounts.
- Strong analytical skills with a track record of turning lead-to-opportunity and pipeline data into clear channel recommendations, forecasts, and quarterly investment plans.
- Hands-on collaboration with Web, Marketing Operations, and Analytics teams to implement tagging, tracking, and measurement frameworks across the marketing stack.
- Demonstrated ability to work autonomously and manage your own time effectively to meet project goals.
- W2 only (No C2C or 1099 contractors)
